Starting a family, preserving fertility, or beginning a reproductive treatment are not easy decisions. They require reflection, support, and above all, the feeling that you are not alone.
At Barcelona IVF , we have spent over a decade supporting women and families through these processes. That’s why today we take another step forward with our new campaign: Start #ANewLife.
After five years with the campaign #TheDecisionOfYourLife, this new concept reflects everything we’ve learned, experienced, and what drives us to keep moving forward: our commitment to each patient and their story.
Why now?
Because realities change — and so do we.
Start #ANewLife is born from the desire to speak about all possible paths to motherhood: about brave decisions, diverse journeys, and new ways of beginning.
This campaign does not carry a single message, because there is no single way to experience motherhood:
- Women who choose to become mothers on their own.
- Female couples dreaming of starting a family.
- Women who decide to preserve their fertility for the future.
- Couples who, after years of trying, find a new opportunity in reproductive medicine.
Each of these decisions opens a door to a possible future. And that’s where everything begins.
Because every step matters
Start #ANewLife is more than just a campaign. It’s a way of reaffirming who we are: Yes, a clinic specialized in fertility — but above all, a team that supports, listens, and cares.
From the first question to the most important moment. With honesty, professionalism, and empathy.
Discover the full campaign and all its visuals on our social media.
